Greentube Extends its Foothold in CIS Region via Parimatch

Greentube, the NOVOMATIC Interactive division, has enhanced its footprint across the CIS region by signing a deal with Parimatch.

The new deal will see Parimatch players getting access to its new partner’s blue chip titles such as Book of Ra™, Lucky Lady’s Charm™, and Sizzling Hot™. It will be followed by access to the recently added hits, Diamond Link™: Mighty Elephant, Diamond Link™: Oasis Riches, and Diamond Link™: Mighty Sevens.

Parimatch is a top-tier betting and casino brand with an international presence. The enterprise has established a great foothold in the CIS region and was one of the first operators to launch a legal casino in Belarus.

Thanks to the new partnership, Greentube will enhance its presence in the markets where Parimatch works. Its titles are already recognized in the market and countries such as Ukraine and Belarus. The company has recently included its gaming portfolio in Ukraine with First Casino, aiming to bolster its foothold in Eastern Europe.

Commenting on the new extension, Key Account Manager for CIS at Greentube, Opher Ben Zvi, said:

“Our games have resonated well with local players in the CIS region and this deal with Parimatch is a testament to the demand of our content. Partnering with such a strong brand will see us reach a significant new audience in the area and we are excited to work together to further strengthen our position across regulated markets.”

On the other hand, Head of Casino at Parimatch, Eugene Saveliev, notes that Greentube provides some of the most renowned games on the market and they know that casino customers love to play their titles. By including their impressive games suite in the online casino, the company will significantly boost the offering with world-class games and they are confident that more hits will be added in the near future.

Greentube is a NOVOMATIC Interactive division, famous for delivering safe casino entertainment to gamblers around the world. The company made its first steps in the sector by launching the 3D sports game Ski Challenge in 1998. The brand is dedicated to entertaining customers by delivering classic and tailored games, real money, and social operations. Its products stand out with innovative features and shape the world of the gambling industry. Its content suite includes all the leading categories such as slots, video bingo, video poker, table options, server-based, and social casino gaming. It is based in Vienna, Austria.

Source: “Greentube bolsters presence in CIS region with Parimatch deal”. Greentube. August 10, 2021.