![betby_secures_content_agreement_with_groove_gaming](https://www.livedealers.com/wp-content/uploads/2022/01/betby_secures_content_agreement_with_groove_gaming-280x210.jpg)
Cutting-edge aggregator and producer of innovative content, Groove Gaming (GG), has just secured a collaboration with Betby, a sports betting brand. This deal will strengthen the position of the aggregator in the market and diversify its portfolio with new content.
Groove continues with its regular expansion strategy and commercial success. The platform is one of the fastest-increasing in the market which has recorded significant growth during 2021.
Betby is known as a versatile sports betting brand, featuring a selection of markets on the most popular events. It is known for the powerful sportsbook solution that is optimized for various customers. The platform has been delivering innovative products to the market and has enhanced its portfolio with new releases. It added Betby.Games series and has also focused on introducing new functionalities and completely managed sportsbook products. The brand will also add data feed integrations and front-end layouts.