BetGames to Deliver New Lottery Studio for Betway

Cutting-edge live dealer and betting studio, BetGames, has expanded its partnership with Betway, presenting a new branded lottery studio.

This is another exclusive project for Betway and the first studio with a green screen that the brand has developed. The solution will be based on the already famous lottery option Lucky 7.

The brand-new lottery studio went live on March 4^th, coming up with an exclusive interface that has enriched the company’s product portfolio, providing users with optimal lottery engagement.

Betway’s choice of BetGames for unique content shows the supplier’s skills in the production of tailored content for different applications and markets.

BetGames’ leadership in delivering special projects for Betway and alternative industry brands has seen the studio receiving different recognitions, such as the award for Live Casino Supplier of the Year at the 2020 SBC Event.

The collaboration is yet another one since the two companies started to work together in 2017 and show the reach of its product offering.

Speaking on the new deal, BetGames’ CEO Andreas Koeberl says that the partnership is a testament to the brand’s expertise in delivering content that matches partners’ needs for live content and lottery.

He added:

“Once more we’ve delivered a state of the art, one-of-a-kind product and studio for Betway, and we’re sure that this will be even more successful than the last.”

“The fact that we’re on our third such project for them is testament to the trust they have in us to handle them effectively and supply a robust, engaging, and flexible solution to their exact requirements. We look forward to working together on many more.”

CEO of Betway, Anthony Werkman, says that the company is excited to take its relationship with BetGames to another level. Its games, functionality, and top technology have already become a real hit among customers, so they are happy to be enhancing the partnership with them with an innovative lottery studio.

BetGames.TV is a leading provider of gaming entertainment to the industry. The company engages players by offering the top personal experience based on the deep knowledge of the sector. It is focused on live casino content while having a dynamic team that introduces special solutions to the market and utilizes cutting-edge technology. It has already established a significant presence across the globe and now they have customers in Europe, Africa, CIS, Latin America, and Asia. It also works with 180+ partners, working on over 1,300 websites, and serving users across retail and digital platforms.

Source: “BetGames to supply exclusive branded lottery studio for Super Group-owned Betway”. European Gaming. April 5, 2022.