Play Alberta Sets Up First Online Lottery Sales In The Province

Play Alberta, the state-owned online gambling operator in the Canadian province, has finally made the step towards the future by offering online lottery ticket sales both for national and local draws.

The Alberta Gaming, Liquor and Cannabis Commission is the government body behind Play Alberta and also the gambling regulator in the province. Among the games that will now be available online the players will find favourites like Lotto Max, Lotto 6/49, Daily Grand and Western Max.

Kandice Machado, the acting president and chief executive officer of the Alberta Gaming, Liquor and Cannabis Commission said that the government agency was looking to create more convenience for the customers through this move, expecting increased revenue as a result.

The online lottery sales will also be under the umbrella of GameSense, the responsible gambling program within the Play Alberta website. The platform currently includes loss, bet and daily session limits.

This step forward comes seven months after the launch of the PlayAlberta.ca website, which was developed in cooperation with NeoPollard. This is the first legal online casino in the province and it offers a wide range of video slots and table games.

The Alberta Gaming, Liquor and Cannabis Commission also saw the potential in live dealer games and decided to include them on their website as well. In March, they reached an agreement with Evolution, the global leader in live casino software and content, to include some of their impressive portfolio on PlayAlberta.ca.

Under the terms of the agreement, the Alberta Gaming, Liquor and Cannabis Commission added six live dealer games from Evolution to their PlayAlberta.ca website, but the two parties also agreed to add more titles in the future.

For now, players in Alberta can enjoy Evolution’s Roulette, Infinite Blackjack, Baccarat and Ultimate Texas Hold’em. The Alberta Gaming, Liquor and Cannabis Commission is mandated by the government to ensure the province’s gaming industry is managed properly in order to provide the biggest benefits possible to Albertans.

In 2018-19, the agency managed to generate $1.4 billion in net gaming income, which was poured into the General Revenue Fund. That money was then used to support government programs and services for the citizens of the province.

Source: “Albertans can now purchase lotto tickets online“. AGLC. May 21, 2021.