BetGames.TV Reaches Agreement With Novibet

BetGames.TV, the international supplier of live dealer and betting games, has expanded its reach through a new partnership with Novibet, a leading online casino and betting website.

The deal will get Novibet access to the full range of live dealer games provided by BetGames.TV, including Bet on Poker, Wheel of Fortune, War of Bets and 6+ Poker.

The integration of BetGames.TV’s titles into Novibet’s offering is set to take place through Iforium’s software platform. The addition of these titles will give Novibet’s customers more entertainment options, complementing their already solid sports betting and online casino experience.

BetGames.TV has ended 2020 on a high note after receiving two SBC Awards, Leader of the Year and Live Casino Supplier of the Year.

In 2020, BetGames.TV made a significant expansion into new markets in Europe, Latin America and Africa, through partnerships with strong companies such as Amelco, UltraPlay, SBTech, Betway, Pinnacle, Parimatch, GVC, Meridianbet, Hollywoodbets and SNAI.

BetGames.TV is streaming its live dealer games from multiple studios located in Vilnius, Lithuania, and in Malta. Their operations are currently licensed in several regulated markets including the United Kingdom, Malta, Latvia, Lithuania, Estonia, Italy and Bulgaria.

Speaking about the deal, Fotini Matthaiou, Casino Manager at Novibet, said: “We are excited to be starting the year with this promising partnership and the addition of BetGames.TV’s multi-awarded live games to our enriched portfolio.

Along with BetGames.TV, we are looking forward to further developing this partnership, as we continue to grow our content offering and provide the best gaming experience to our members.”

Valeria Russo, Sales Director for Europe at BetGames.TV, added: “We’re delighted to start 2021 by partnering with hugely popular UK operator Novibet, and I’m confident our uniquely entertaining catalogue of titles will prove to be as popular with Novibet’s players as they have with our other UK customers.

Our mission at BetGames.TV is to deliver products that can ensure our partners stay unique and deliver immersive gaming experiences like no other – and with a fantastic launch pipeline in the calendar for the year ahead, we’re very excited about the future.”

Source: “BetGames.TV kicks off 2021 in UK with Novibet deal“. European Gaming. January 13, 2021.