King’s Development Strengthens Live Casino Offering with ICONIC21 Deal

King’s Development, a prominent online casino solutions provider, has significantly bolstered its gaming portfolio by incorporating ICONIC21’s full suite of Live Casino titles. This strategic partnership was facilitated by BETBAZAR, the leading B2B iGaming marketplace, further enhancing the accessibility of premium gaming content for King’s Development’s clients.

As a well-regarded platform offering seamless access to a vast selection of casino content, King’s Development continuously seeks innovative ways to elevate its offerings. With the integration of ICONIC21’s games, the company now provides an even more diverse range of Live Casino experiences, including blackjack, baccarat, and roulette, all streamed from high-tech, purpose-built studios.

What sets ICONIC21 apart in the competitive Live Casino sector is its exclusive “Gravity Series.” This premium game collection features high-end visuals, immersive backdrops, and enhanced multipliers, offering players the chance to secure wins up to 1,000 times their original bet. With these standout features, ICONIC21’s games bring a fresh and engaging dimension to King’s Development’s platform, allowing the company to distinguish itself in the market.

The entire partnership process was streamlined by BETBAZAR, whose expertise in connecting industry leaders ensured a smooth and efficient integration. BETBAZAR’s role extended beyond simply brokering the deal, as the company remains actively involved in facilitating ongoing support and operational assistance.

Filipp Mokichev, General Manager at King’s Development, highlighted the value of this collaboration, stating: “As a leading online casino platform provider and game aggregator, King’s Development is always looking for new ways to enhance its offering – and the addition of ICONIC21’s full suite of Live Casino games will certainly do just that. Having been introduced to the studio’s titles via the BETBAZAR marketplace, we were really impressed with the quality and variety of its offering and the fact the deal could be concluded so quickly means the games are already integrated into our line-up and are available to clients now.”

Alina Mihaela Popa, Chief Commercial Officer at ICONIC21, echoed similar sentiments regarding the partnership’s impact: “As an up-and-coming provider of high-quality Live Casino games, BETBAZAR’s industry-leading B2B iGaming marketplace plays a key role in putting our brand on operators’ radars and connecting us with great companies like King’s Development. It was thanks to BETBAZAR’s introduction that we were able to get talking to the platform provider and begin identifying the gaps in their line-up that ICONIC21 could fill – and with our full suite of games now added to their portfolio, I think the deal will prove a big success for everyone involved.”

Gordon Shkuropat, Business Development Manager at BETBAZAR, emphasized the marketplace’s ability to bridge connections between forward-thinking gaming providers and operators: “At BETBAZAR, we pride ourselves on connecting progressive companies with dynamic solutions – and having only recently added ICONIC21 to our marketplace, we’re thrilled that their games have already been picked up by King’s Development. Featuring outstanding production values, professional presenters, and a special series of titles that offer unique prize multipliers, ICONIC21’s suite of games really stands out in the Live Casino market and we’re sure they’ll prove to be a popular addition to the King’s Development portfolio.”

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Formerly known as BETER Live, ICONIC21 has rebranded and expanded its focus to include both traditional live dealer games and cutting-edge slot offerings. This shift aims to solidify its position in real-money gaming while also exploring the fast-growing sweepstakes sector.

One of ICONIC21’s distinguishing features is its emphasis on customizable live gaming solutions. Operators can tailor various aspects of the experience, including studio aesthetics, presenter attire, and user interface elements. This flexibility has positioned ICONIC21 as a preferred provider, particularly in North America, where the sweepstakes market is rapidly expanding.

Source:

ICONIC21 press release. March 25, 2025.